Toho International is returning to Anime Expo 2026 with its own promotional booth that will highlight several anime series such as My Hero Academia, Jujutsu Kaisen, and more.
Toho International’s booth will be located on the Anime Expo show floor at “SH – 3106,” where attendees will be greeted by an arch inspired by the TOHO animation circle logo. It will include large-scale visuals, interactive installations, and photo opportunities, along with Immersive displays and activations.
Visitors will also receive various badge clip-ons at the booth entrance, which feature characters from shows such as My Hero Academia, Jujutsu Kaisen, Frieren: Beyond Journey’s End, The Apothecary Diaries, SPY x FAMILY, Though I Am an Inept Villainess, and Kaiju No. 8.
The booth will also have special giveaways throughout the weekend that include an exclusive blind tote bag that has a mini clip-on shopper containing a reusable eco-bag. Each blind bag will have a larger bag featuring a chibi design inspired by one of My Hero Academia, Jujutsu Kaisen, Frieren: Beyond Journey’s End, or The Apothecary Diaries. The giveaway tote bags are limited to one per guest.
TOHO animation social media channels will be hosting giveaways of exclusive Anime Expo merchandise and shikishi boards signed by voice actors. Entrants must be at least 18 years old and based in the U.S. to enter. Updates will be announced at a later time and the giveaways are open to both Anime Expo attendees and those not attending the convention.
A retail area offering exclusive convention-only merchandise and limited-edition collectibles for purchase will also be available at the booth.
Additionally, TOHO’s panel schedule at Anime Expo 2026 will include the following:
Friday, July 3, 2026
The Apothecary Diaries (Hosted by Crunchyroll & NTV)
- • 8:30 PM PST — 9:30 PM PST
- • Peacock Theater
Saturday, July 4, 2026
Though I Am an Inept Villainess
- • 10:00 AM PST — 11:20 AM PST
- • Room 403AB
- • Guests: Hana Hishikawa (Japanese voice of Leelee), Makoto Furukawa (Japanese voice of Ei Gyoumei)
My Hero Academia
- • 2:30 PM PST — 3:20 PM PST
- • Crypto.com Arena
- • Guests: Daiki Yamashita (Japanese voice of Deku), Koki Uchiyama (Japanese voice of Shigaraki)
Frieren: Beyond Journey’s End
- • 6:00 PM PST — 6:50 PM PST
- • JW Platinum Ballroom
- • Guests: Tomoya Kitagawa (Director), Keiichiro Saito (Supporting Director), Keisuke Kojima (Character Designer), and Yuichiro Fukushi (Animation Producer)
Sunday, July 5, 2026
Jujutsu Kaisen
- • 10:00 AM PST — 10:50 AM PSt
- • Crypto.com Arena
- • Guests: Junya Enoki (Japanese voice of Yuji Itadori), Adam McArthur (English voice of Yuji Itadori), and more
Source: press release